Muscle Shoals, Alabama, a small town on the Tennessee River, became the birthplace for some of the biggest hits from the 60s on, from Aretha Franklin, Wilson Pickett, The Rolling Stones, Etta James, Gregg Allman and others. Rick Hall opened FAME Studios, bringing together black and white musicians at a time of racial tension. Years later, his studio musicians left to open a rival studio with equal success. Camalier explores through film and interviews the energy and creativity that came together in this amazing place to create the Muscle Shoals sound.